The “Mainstream Media” has had somewhat of an antagonistic relationship with “New Media”. Journalists have bemoaned blogging on several occasions, stating simply that “Journalism requires journalists”. Once again journalists are gracing us with another study linking the success of the social news sites to the downfall of society.
The study, conducted by the Project for Excellence in Journalism (PEJ), compared the mainstream media’s headlines for one week against those of a host of user-news sites. Specifically:
“PEJ took a snapshot of coverage from the week of June 24 to June 29, 2007, on three sites that offer user-driven news agendas: Digg, Del.icio.us and Reddit. In addition, the Project studied Yahoo News, an outlet that offers an editor-based news page and three different lists of user-ranked news: Most Recommended, Most Viewed, and Most Emailed. These sites were then compared with the news agenda found in the 48 mainstream news outlets contained in PEJ’s News Coverage Index.”
The comparison looked at the top stories (by percentage) from their news index compared to the top headlines (by percentage) for the social sites.
The study found that while the mainstream media talked about important issues like immigration (10%) and Iraq (6%), the only story gaining traction on social news sites was the iPhone. No surprise there. The study does concede that these user generated newsfeeds may not mirror the important news of the day because they may serve has an auxiliary source. However, it ignores the sheer volume of news that passes across their front pages. While mainstream news sites have a limited staff of journalists and real estate to highlight the days news, Digg and its cohorts can link to these stories with plenty of room for LOL Cats photos. For example, Putin’s dissolution of the Russian government made the top 10 of Digg today. So did the iPhone unlock.
Moreover, the study of social sites reveals what users are actually reading, whereas the mainstream news statistics point only at what they’re writing. Much of that “hard-hitting” journalism may not be getting the readership the coverage suggests. Where PEJ sees this as a clean stream of news, I see an echo chamber.
Similar to when the music industry went online, users are no longer forced to buy in a bundle. Instead they can select the stories/tracks that appeal to them without subsidizing the content they don’t want.
Photo credit ChrisL_AK
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Saturday, September 15, 2007
Does Social Media Make You Dumb?
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Apparently Old People Aren’t Dying To Use Eons
The take up of social networking services among over 50’s would appear to be not booming at nearly the same level as the birthrate of the United States in the 50’s and 60’s, with news that Eons has shed 24 staff members. Another twelve employees have left “voluntarily,” bringing the total headcount reduction to around 50%.
According to a report on Xconomy, Eons founder Jeff Taylor, who is too young to use his own site, “called together his remaining staff and engaged in a moment of remembrance for the 24 colleagues he had just laid off…in a dramatic, sobering, but ultimately healthy and air-clearing scene.”
Eons launched in August 2006 with a over 50’s focused social network that included an obituary feature which Michael Arrington reported as seeming “both gimmicky and somewhat distasteful.” The Obituary section includes notable deaths and additional features like deaths near your location “all tastefully wrapped in funeral home, medicare and netflix (?) advertising.”
The sector is far more crowded than when Eons launched, with sites such as BOOMj and others attempting to deliver are more friendly version of MySpace and Facebook to seniors.
Sequoia Capital and General Catalyst, who have invested $32 million in Eons over two rounds, are said to have demanded the restructure.
Update: Here’s a look back on their original ad campaign:
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Prince To Adopt New Symbol: Tool
The still popular with some TechCrunch readers 80’s pop idol Prince has announced his intention to sue YouTube, The Pirate Bay and eBay for copyright infringement.
Prince said that in YouTube’s case it could not argue it had no control over which videos users posted on its site: “YouTube … are clearly able (to) filter porn and pedophile material but appear to choose not to filter out the unauthorized music and film content which is core to their business success,” Prince said.
Reuters noted that it is rare for an individual artist “of Prince’s stature to take on popular Web sites while some up-and-coming performers actually encourage online file sharing to create a fan base and buzz around a record.”
Prince was most recently in the news after he decided to give away his latest album “Planet Earth” with an English Sunday Newspaper; some reports indicated that most readers wouldn’t even take the album for free. To those few remaining fans Prince has, those who seek to share his music with others on YouTube: sorry folks, Prince doesn’t love you.
Update: apparently folks feel that Prince isn’t washed up, so strike that until I find another way to describe the act of giving away albums and punishing your diminishing fan base.
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Google Launches Australian Election Site
In what is claimed to be a world first (for Google), Google Australia has launched a dedicated Australian Election site.
The Google 2007 Australian Federal Election site offers links to YouTube videos from Australian political parties, a Google Maps mashup that provides House of Representatives electoral information by seat, and “election gadgets” that provide previous statements made by MP’s and Senators, Google News feeds and a Google Trend feature that tracks mentions of parties and issues. Data can also be viewed in Google Earth.
We’ve seen Google become involved in elections before; YouTube’s Presidential debates are well known. The Australian election site takes the idea one step further by offering a one stop shop of related information.
It’s not perfect, least not yet. Candidate information is lacking in Reps seats, probably due to the fact that in the Australian Election process candidates have 7 days to nominate for a seat once the election is officially called and hence there is no official list of candidate from the Australian Electoral Commission (AEC). However it wouldn’t take a lot of effort to add some candidate information with the two major parties having long since preselected candidates for the election; a good example is in the Australian Prime Minister’s seat of Bennelong, where the Australian Labor Party (ALP) has preselected a high profile candidate Maxine McKew, a former Australian Broadcasting Corporation (ABC) journalist who is getting a lot of media in Australia. I’d note also that Google Australia’s Head of Corporate Communications & Public Affairs, and the lead on the Election site Rob Shilkin would know that this information is freely available as well, given he is was formerly involved in the Liberal Party. The use of YouTube is certainly different (and I’m not being totally polite); watching the Prime Minister deliver YouTube exclusive messages in a suit like he was making an address to the Nation doesn’t really strike a chord with me.
Disclosure: in a past life I was a Howard Government Staffer…twice, but since cured.
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Get A Yahoo Mash Invitation At InviteShare
Yahoo Mash, Yahoo’s new social network experiment, sent out the first batch of invitations moments ago. The service is invite only at this point. Get yours at InviteShare now.
I am seeding the first few invitations. Then it’s up to you. Once you get an invite, come back to confirm it and invite a few more people to keep things going. The more people you invite, the higher you will appear on waiting lists for future private betas.